Bonfire is optimized to work with high resolution product images. There is also an option to add an introduction video on the website with this e-commerce template. You can use this innovative feature to better display your products or introduce your company. Fading slideshow, sticky navigation, and single product gallery are additional features that make this e-commerce PSD template ideal for an online store. Furthermore, it has a mobile and tablet friendly design. Social media icons, built-in styles, and color palettes make it easy for a web designer to customize this template. Finally, the template is designed with SEO in mind which is a big advantage for an online store.