This is a simple and functional sans serif font family, originally designed as a photo font by Joseph Churchward back in 2002. Under exclusive license, BluHead Studio has digitized this typeface by using his original drawings. We added any missing glyphs, being careful to maintain the aesthetic that makes this a classic Churchward design. Joseph intended this to be a six weight family, so we digitized the Light and Ultra Bold weights and interpolated the middle four. We enhanced the functionality of the family by creating a complimentary set of small caps, as well as creating a 10 degree oblique of each weight, being careful to correct the slanted curve forms of the letters.